Video Increases Conversion
Using a video to showcase your product, service or promote your message is a great way to connect with your audience and increase your conversion rate.
The combination of visual and audio information enables you to both inform and educate the viewer, while also engage with them. Video has also been shown to help your viewer retain the content for longer than using text and images alone.
Video Increases Chance of Purchase by40%
Nearly 40% of consumers report that videos increase their likelihood of making a purchase on a mobile device.Ecommerce Times
Click-through rates increased300%
Click-through rates were increased by up to 300% by including a marketing or explainer video in emails.comScore
Content remembered after 72 hoursWhen using text or audio, 72 hours later your visitor will only remember 10% of what they read or heard. if they watch a video, that stimulates both their auditory and visual senses, they are likely to remember 68%.Dr. Allan Paivio of the University of Western Ontario68%